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Friday, January 21, 2011

Microsoft at National Retail Federation’s 100th Anniversary Show – Winning the Tech-Savvy Customer



This year, the National Retail Federation’s annual trade show – now in its 100th year – will focus on the opportunities and challenges associated with engaging with today’s tech-savvy consumer.
Today’s consumer comes to every buying decision armed with an arsenal of information that wasn’t easily available just a few years ago. They know more about products, prices and where the items they want are available than ever before.
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